One of the most well-known names in racing wheel technology has signed on as a marketing partner with Lanco's Clyde Martin Memorial Speedway.
Weld Racing, based in Kansas City, Missouri since its inception in 1968, will support the Clyde's racers with two separate sponsorship programs in 2011.
The Weld Racing Wheels Fast Lap of the Feature will reward the driver who turns the quickest lap in the selected feature race of the week. The award, a $50 Gift Certificate, will be rotated among the five weekly classes throughout the entire season.
At the Lanco Awards Banquet in November, the five drivers who have earned the point championship in their respective class will receive, in addition to the hardware and cash presented by the Lanco club, a Weld Racing Gift Certificate valued at $125.00.
Weld Racing manufactures and sells a wide variety of wheels, parts, and accessories for oval track and drag racers, as well as high performance street cars. Wheels, wheel centers, and associated hardware is available for Micro-Sprint teams through Weld Racing dealers.
Three of those dealers have strong ties to the Clyde Martin Memorial Speedway, as Hyper Racing, RTS Chassis and Viper Chassis all boast a solid presence at the speedway every Saturday night from mid-April through mid-September. And all three are well-established Weld Racing dealers in eastern Pennsylvania.
To learn more about Weld Racing and to see its impressive line-up of wheels, parts, and accessories, log on to www.WeldRacing.com.
The marketing partnership between Kelly Racing Fuels and the Clyde Martin Memorial Speedway has also been renewed for the 2011 season. Once again, Kelly Racing Fuels will reward lucky 270cc and 600cc Micro-Sprint racers with some free methanol.
On selected Saturday nights, prior to the designated feature race, Lanco officials will randomly pick a finishing position outside the top ten. The driver who takes the checkered flag in that position will receive five gallons of Kelly Racing Fuel. The prize will be rotated between the 270cc and 600cc classes on the weeks during which the Kelly Racing Fuels "Gas It Up Award" is presented.
The Lanco Micro-Midget Racing Club (LMMRC) is excited about these partnerships and grateful to both Weld Racing and Kelly Racing Fuels for their support of the Micro-Sprint events at the Clyde Martin Memorial Speedway. Drivers competing at the Clyde will now be racing for valuable gift certificates and all-important racing fuel when the new season gets underway on Saturday, April 16, at 6 p.m.
Prior to the first event of 2011, a Pre-Season Practice Night will be held on April 9. Rookie Orientation and Rookie-Only practice will take place from 5:00 to 6:00 p.m., then all members (whose cars have passed inspection) will be able to log some laps on the high banked oval. The practice sessions will end at 9:00.
With a new handicapping system in place for the qualifying heats and some terrific marketing partnerships set to reward the racers, you've just gotta come out and LIVE the excitement that is Lanco in 2011!